Skip to content

NLEN

Log inBook an intake
Discover BRIX

Welcome to BRIXpartner for immersive innovation.

We connect IX makers and industry with the possibilities of education, research and production facilities in a network of affiliated labs. Not as separate islands, but as one connected journey. BRIX is your guide and partner.

Discover the labsView the services
Book an intakeCome to an event

So what is immersive innovation?

Empathy, experience and interaction. People don’t look at a screen, they stand in the middle of the situation, live through it and act for themselves. We use that to train people, help and connect them, let them experience something, and to make what doesn’t exist yet.

  1. Safely practising what you can’t in real life
  2. Craft skills and conversations you don’t want to get wrong
  3. The right knowledge in the moment, on the job

Learn. Practising what is too dangerous, too costly or too rare in real life, and getting the right knowledge at the moment you need it.

From idea to application — and we walk alongside you

Most IX innovations do not fail on technology. They fail at the transitions: from experiment to prototype, from prototype to proof, from proof to market. BRIX is set up for exactly those transitions.

BRIX intakes
Support on your innovation journey
DiscoverViewExperimentViewBuildViewValidateViewApplyViewConnectView Training and learningRuns alongside all six phases.View

BRIX helps you reach overarching goals while the labs offer specific services.

BRIX is a federated IX lab

Seven consortium partners together bring in twelve labs, each with its own expertise. As a collective we organise ourselves around your challenge — you do not have to choose where to go.

Select a lab

Enversed · Eindhoven

Where IX production and a real audience share the same space.

View all labs
Enversed H20 Arena Fontys BUas TU/e MindLabs Tilburg University

From the labs

Images of the places themselves, supplied by the labs. Drag or swipe to see more.

What we do

Connecting what already exists, adding what is missing, and bringing in the makers.

  • Public and private labs, facilities and expertise in one place
  • Digital infrastructure and shared AI compute
  • From a single question to a route with partners on board
How BRIX works

Who it's for

Six ways in, and a door for anyone who simply wants to experience it.

  • IX makers, companies and start-ups
  • Government, education and research
  • Industry and sector organisations
All ways in

Work with us

Every track starts with an intake. In it we look at what you need, which facilities and experts fit, and what a realistic next step is.

BRIX within IX Labs NL

BRIX is one of the five IX labs of IX Labs NL, the national network of IX labs in the Netherlands, part of CIIIC and organised by TNO. What BRIX adds is connection: we are already a network of labs ourselves, public and private.

More about BRIX
BRIX

Where do you stand?

An intake is free and without obligation, and takes an hour. You leave with a picture of your next step — even if that step is outside BRIX.

Book an intakeDiscover all services